Affiliate Program Operating Agreement This Affiliate Program Operating Agreement (the "Agreement") is made and entered into by and between CPX a brand created by ITCAN FZ LLE ("CPX" or "we"), and you, ("you" or "Affiliate" or “Publisher”) the party submitting an application to become a CPX affiliate). The terms and conditions contained in this Agreement apply to your participation with join.cpxaffiliate.com ("Affiliate Program"). Each Affiliate Program offer (an "Offer") may be for any offering by CPX or a third party (each such third party a "Client") and may link to a specific web site for that particular Offer ("Program Web Site"). Furthermore, each Offer may have additional terms and conditions on pages within the Affiliate Program and are incorporated as part of this Agreement. By submitting an application or participating in an Offer, you expressly consent to all the terms and conditions of this Agreement.
- Enrollment in the CPX Affiliate Program
You must submit an Affiliate Program application from our website. You must accurately complete the application to become an affiliate (and provide us with future updates) and not use any aliases or other means to mask your true identity or contact information. After we review your application, we will notify you of your acceptance or rejection to the Affiliate Program, generally within two (2) business days. We may accept or reject your application at our sole discretion for any reason.
- Obligations of the Parties
Subject to our acceptance of you as an affiliate and your continued compliance with the terms and conditions of this Agreement, CPX agrees as follows:
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We will make available to you via the Affiliate Program graphic and textual links/coupons to the Program Web Site and/or other creative materials (collectively, the "Links") which you may display on web sites owned or controlled by you, in emails sent by you and clearly identified as coming from you and in online advertisements (collectively, "Media"). The Links will serve to identify you as a member of our Affiliate Program and will establish a link from your Media to the Program Web Site.
- Payment Terms
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We will pay Affiliate for each Qualified Action (the "Commission"). A "Qualified Action" means an individual person who (i) accesses the Program Web Site via the Link, where the Link is the last link to the Program Web Site, (ii) is not a computer generated user, such as a robot, spider, computer script or other automated, artificial or fraudulent method to appear like an individual, real live person, (iii) is not using pre-populated fields (iv) completes all of the information required for such action within the time period allowed by CPX and (v) is not later determined by CPX or the Client to be fraudulent, incomplete, unqualified or a duplicate.
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We will pay you the Commissions earned monthly via bank wire transfer to a bank account of your choosing, provided that the Commission on your CPX account is currently greater than $300. Accounts with a balance of less than $300 will roll over to the next month, and will continue to roll over monthly until $300 is reached. We reserve the right to charge back to your account any previously paid Qualified Actions that are later determined to have not met the requirements to be a Qualified Action. The Affiliate may request CPX to transfer the Commissions if under $300 provided that the Affiliate will be liable for the bank transfer charges and any other charges.
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Payment for Commissions is dependent upon Clients providing such funds to CPX, and therefore, you agree that CPX shall only be liable to you for Commissions to the extent that CPX has received such funds from the Clients. You hereby release CPX from any claim for Commissions if CPX has not received such funds from the Clients.
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CPX shall automatically generate an invoice on behalf of Affiliate for all Commissions payable under this Agreement and shall remit payment to Affiliate based upon that invoice. All tracking of Links and determinations of Qualified Actions and Commissions shall be made by CPX in its sole discretion. In the event that Affiliate disputes in good faith any portion of an invoice, Affiliate must submit that dispute to CPX in writing and in sufficient detail within thirty (30) days of the date on the invoice. If Affiliate does not dispute the invoice as set forth herein, then Affiliate agrees that it irrevocably waives any claims based upon that invoice. In the event that Affiliate is also tracking Qualified Actions and Affiliate claims a discrepancy, Affiliate must provide CPX with Affiliate's reports within three (3) days after 30th day of the calendar month, and if CPX’s and Affiliate's reported statistics vary by more than 10% and CPX reasonably determines that Affiliate has used generally accepted industry methods to track Qualified Actions, then CPX and Affiliate agree to make a good faith effort to arrive at a reconciliation. If the parties are unable to arrive at a reconciliation, then CPX’s numbers shall govern.
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If Affiliate has an outstanding balance due to CPX under this Agreement or any other agreement between the Affiliate and CPX, whether or not related to the Affiliate Program, Affiliate agrees that CPX may offset any such amounts due to CPX from amounts payable to Affiliate under this Agreement.
- Affiliate also agrees to:
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Have sole responsibility for the development, operation, and maintenance of, and all content on or linked to, your Media.
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Ensure that all materials posted on your Media or otherwise used in connection with the Affiliate Program (i) are not illegal, (ii) do not infringe upon the intellectual property or personal rights of any third party and (iii) do not contain or link to any material which is harmful, threatening, defamatory, obscene, sexually explicit, harassing, promotes violence, promotes discrimination (whether based on sex, religion, race, ethnicity, nationality, disability or age), promotes illegal activities (such as gambling), contains profanity, Includes "CPX" or “itcan” or the Client or variations or misspellings thereof in its domain name, or in any way unlawful, harmful, threatening, defamatory, obscene, harassing, or racially, ethnically or otherwise objectionable to CPX or Clients which shall be determined at CPX’s sole discretion. Affiliate may not create or design Affiliate or Network web site or any other web site that Affiliate operate, explicitly or implied in a manner which resembles CPX or Clients’ websites nor design Affiliate website in a manner which leads customers to believe Affiliate are CPX or any other affiliated business, or otherwise contains materials that CPX informs you that it considers objectionable (collectively, "Objectionable Content").
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Not make any representations, warranties or other statements concerning CPX or Client or any of their respective products or services, except as expressly authorized herein.
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Make sure that your Media does not copy or resemble the look and feel of the Program Web Site or create the impression that your Media is endorsed by CPX or Clients or a part of the Program Web Site, without prior written permission from us.
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Comply with all (i) obligations, requirements and restrictions under this Agreement and (ii) laws, rules and regulations as they relate to your business, your Media or your use of the Links.
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Comply with the terms, conditions, guidelines and policies of any third party services used by Affiliate in connection with the Affiliate Program, including but not limited to, email providers, social networking services and ad networks.
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Always prominently post and make available to end-users, including prior to the collection of any personally identifiable information, a privacy policy in compliance with all applicable laws that clearly and thoroughly discloses all information collection, use and sharing practices, including providing for the collection of such personally identifiable information in connection with the Affiliate Program and the provision of such personally identifiable information to CPX and Clients for use as intended by CPX and Clients.
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Always prominently post and make available to end-users any terms and conditions in connection with the Offer set forth by CPX or Client, or as required by applicable laws regarding such Offers.
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Make sure to not place CPX ads on any online auction platform (i.e. eBay, Amazon, etc).
- The following additional program-specific terms shall apply to any promotional programs set forth below:
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Email Campaigns. For all email campaigns, Affiliate must download the "Suppression List" from the Offers section of CPX. Affiliate shall filter its email list by removing any entries appearing on the Suppression List and will only send emails to the remaining addresses on its email list. CPX will provide an opt-out method in all Links, however, if any opt-out requests come directly to Affiliate, Affiliate shall immediately forward them to CPX at account@cpx.ae. Affiliate's emails containing the Links may not include any content other than the Links, except as required by applicable law.
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Affiliate agrees that failure to download the Suppression List and remove all emails from the database before mailing may result in Commission withholdings, removal or suspension from all or part of the Affiliate Program, possible legal action and any other rights or remedies available to CPX pursuant to this Agreement or otherwise. Affiliate further agrees that it will not mail or market to any suppression files generated through the CPX network, and that doing so may result in Commission withholdings, removal or suspension from the Affiliate Program, possible legal action and any other rights or remedies available to CPX pursuant to this Agreement or otherwise.
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Advertising Campaigns. No Links can appear to be associated with or be positioned on chat rooms or bulletin boards unless otherwise agreed by CPX in writing. Any pop-ups/unders used for the Affiliate Program shall be clearly identified as Affiliate served in the title bar of the window and any client-side ad serving software used by Affiliate shall only have been installed on an end-user's computer if the function of the software is clearly disclosed to end-users prior to installation, the installation is pursuant to an affirmatively accepted and plain-english end user license agreement and the software be easily removed according to generally accepted methods.
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Affiliate Network Campaigns. For all Affiliate's that maintain their own affiliate networks, Affiliate agrees to place the Links in its affiliate network (the "Network") for access and use by those affiliates in Affiliate's Network (each a "Third Party Affiliate"). Affiliate agrees that it will expressly forbid any Third Party Affiliate to modify the Links in any way. Affiliate agrees to maintain its Network according to the highest industry standards. Affiliate shall not permit any party to be a Third Party Affiliate whose web site or business model involves content containing Objectionable Content. All Third Party Affiliates must be in good standing with Affiliate. Affiliate must require and confirm that all Third Party Affiliates affirmatively accept, through verifiable means, this Agreement prior to obtaining access to the Links. Affiliate shall promptly terminate any Third Party Affiliate who takes, or could reasonably be expected to take, any action that violates the terms and conditions of this Agreement. In the event that either party suspects any wrongdoing by a Third Party Affiliate with respect to the Links, Affiliate shall promptly disclose to CPX the identity and contact information for such Third Party Affiliate. Affiliate shall promptly remove any Third Party Affiliate from the Affiliate Program and terminate their access to future Offers of CPX in the Network upon written notice from CPX. Unless CPX has been provided with all truthful and complete contact information for a Third Party Affiliate and such Third Party Affiliate has affirmatively accepted this Agreement as recorded by CPX, Affiliate shall remain liable for all acts or omissions of any Third Party Affiliate
- Confidentiality
Except as otherwise provided in this Agreement or with the consent of CPX, you agree that all information, including, without limitation, the terms of this Agreement, business and financial information, customer and vendor lists, and pricing and sales information, concerning us or any of our affiliates provided by or on behalf of any of them shall remain strictly confidential and secret and shall not be utilized, directly or indirectly, by you for any purpose other than your participation in the Affiliate Program, except and solely to the extent that any such information is generally known or available to the public through a source other than you. Affiliate shall not use any information obtained from the Affiliate Program to develop, enhance or operate a service that competes with the Affiliate Program, or assist another party to do the same.
- Limited License & Intellectual Property
We grant you a non-exclusive, non transferable, revocable right to use the Links and to access our website through the Links solely in accordance with the terms of this Agreement, for the sole purpose of identifying your Media as a participant in the Affiliate Program and assisting in increasing sales through the Program Web Site.
You may not alter, modify, manipulate or create derivative works of the Links or any CPX graphics, creative, copy or other materials owned by, or licensed to, CPX in any way. You are only entitled to use the Links to the extent that you are a member in good standing of the Affiliate Program. We may revoke your license anytime by giving you written notice. Except as expressly stated herein, nothing in this Agreement is intended to grant you any rights to any of CPX’s trademarks, service marks, copyrights, patents or trade secrets. You agree that CPX may use any suggestion, comment or recommendation you choose to provide to CPX without compensation. All rights not expressly granted in this Agreement are reserved by CPX.
- Termination
This Agreement shall commence on the date of our approval of your Affiliate Program application and shall continue thereafter until terminated as provided herein. You may terminate your participation in the Affiliate Program at any time by removing all Links from your Media, deleting all copies of the Links. We may terminate your participation in one or more Offers or this Agreement at any time and for any reason which we deem appropriate with or without prior notice to you by disabling the Links or providing you with a written notice. Upon termination of your participation in one or more Offers or this Agreement for any reason, you will immediately cease all use of and delete all Links, plus all CPX or Client intellectual property, and will cease representing yourself as a CPX or Client affiliate for such one or more Offers. All rights to validly accrued payments, causes of action and any provisions, which by their terms are intended to survive termination, shall survive any termination.
- Remedies
In addition to any other rights and remedies available to us under this Agreement CPX reserves the right to delete any actions submitted through your Links and withhold and freeze any unpaid Commissions or charge back paid Commissions to your account if (i) CPX determines that you have violated this Agreement, (ii) CPX receives any complaints about your participation in the Affiliate Program which CPX reasonably believes to violate this Agreement or (iii) any Qualified Action is later determined to have not met the requirements set forth in this Agreement or on the Affiliate Program. Such withholding or freezing of Commissions, or charge backs for paid Commissions, shall be without regard as to whether or not such Commissions were earned as a result of such breach. In the event of a material breach of this Agreement, CPX reserves the right to disclose your identity and contact information to appropriate law enforcement or regulatory authorities or any third party that has been directly damaged by your actions.
- Anti-Spam Policy
You must strictly comply with the federal CAN-SPAM Act of 2003 (the "Act"). All emails sent in connection with the Affiliate Program must include the appropriate party's opt-out link. From time to time, we may request - prior to your sending emails containing linking or referencing the Affiliate Program that you submit the final version of your email to CPX for approval by sending it to your CPX representative and upon receiving written approval from CPX of your email the email may be transmitted to third parties.
It is solely your obligation to ensure that the email complies with the Act. You agree not to rely upon CPX’s approval of your email for compliance with the Act, or assert any claim that you are in compliance with the Act based upon CPX’s approval.
- Fraud
You are expressly prohibited from using any persons, means, devices or arrangements to commit fraud, violate any applicable law, interfere with other affiliates or falsify information in connection with referrals through the Links or the generation of Commissions or exceed your permitted access to the Affiliate Program. Such acts include, but are in no way limited to, using automated means to increase the number of clicks through the Links or completion of any required information, using spyware, using stealware, cookie-stuffing and other deceptive acts or click-fraud. CPX shall make all determinations about fraudulent activity in its sole discretion.
- Restrictions
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Affiliates that among other keywords or exclusively bid in their Pay-Per-Click campaigns on keywords such as CPX, www.CPX, and/or any of CPX’s Clients’ and The Advertisers misspellings or similar alterations of these – be it separately or in combination with other keywords – and do not direct the traffic from such campaigns to their own website prior to re-directing it to CPX or the Advertisers’, will be considered trademark violators, and will be banned from The Program. CPX shall use reasonable efforts to contact the Network prior to the ban. However, CPX reserves the right to expel any trademark violator from The Program without prior notice, and on the first occurrence of such PPC bidding behaviour.
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Affiliate shall not transmit any so-called including but not limited to, “interstitials,” “Parasiteware™,” “Parasitic Marketing,” “Shopping Assistance Application, “ransomware and malware” “Toolbar Installations and/or Add-ons,” “Shopping Wallets” or “deceptive pop-ups and/or pop-unders” to consumers from the time the consumer clicks on a qualifying link until such time as the consumer has fully exited CPX’s Clients’ sites (i.e., no page from CPX’s website or any of CPX’s Clients’ content or branding is visible on the end-user’s screen). As used herein a. “Parasiteware™” and “Parasitic Marketing” shall mean an application that (a) through accidental or direct intent causes the overwriting of affiliate and non affiliate commission tracking cookies through any other means than a customer initiated click on a qualifying link on a web page or email; (b) intercepts searches to redirect traffic through an installed software, thereby causing, pop ups, commission tracking cookies to be put in place or other commission tracking cookies to be overwritten where a user would under normal circumstances have arrived at the same destination through the results given by the search (search engines being, but not limited to, Google, MSN, Yahoo, Overture, AltaVista, Hotbot and similar search or directory engines); (c) set commission tracking cookies through loading of CPX’s Clients’ site in IFrames, hidden links and automatic pop ups that open CPX’s client's site; (d) targets text on web sites, other than those web sites 100% owned by the application owner, for the purpose of contextual marketing; (e) removes, replaces or blocks the visibility of Affiliate banners with any other banners, other than those that are on web sites 100% owned by the owner of the application.
- Representations and Warranties
You hereby represent and warrant that this Agreement constitutes your legal, valid, and binding obligation, enforceable against you in accordance with its terms and that you have the authority to enter into this Agreement. Subject to the other terms and conditions of this Agreement, CPX represents and warrants that it shall not knowingly violate any law, rule or regulation which is applicable to CPX's own business operations or CPX's proprietary products or services.
- Modifications
In addition to any notice permitted to be given under this Agreement, we may modify any of the terms and conditions of this Agreement at any time by providing you with a notification by email. The changes will become effective ten (10) business days after such notice. If the modifications are unacceptable to you, you may terminate this Agreement without penalty solely on the account of such termination within such ten (10) business day period. Your continued participation in this Affiliate Program ten (10) business days after a change notice has been posted will constitute your acceptance of such change. In addition, CPX may change, suspend or discontinue any aspect of an Offer or Link or remove, alter, or modify any tags, text, graphic or banner ad in connection with a Link. Affiliate agrees to promptly implement any request from CPX to remove, alter or modify any Link, graphic or banner ad that is being used by Affiliate as part of the Affiliate Program.
- Independent Investigation
You acknowledge that you have read this Agreement and agree to all its terms and conditions. You have independently evaluated the desirability of participating in the Affiliate Program and each Offer and are not relying on any representation, guarantee or statement other than as set forth in this Agreement or on the Affiliate Program.
- Mutual Indemnification
Affiliate hereby agrees to indemnify, defend and hold harmless CPX and Clients and their respective subsidiaries, affiliates, partners and licensors, directors, officers, employees, owners and agents against any and all claims, actions, demands, liabilities, losses, damages, judgments, settlements, costs, and expenses (including reasonable attorneys' fees and costs) based on (i) any failure or breach of this Agreement, including any representation, warranty, covenant, restriction or obligation made by Affiliate herein, (ii) any misuse by Affiliate, or by a party under the reasonable control of Affiliate or obtaining access through Affiliate, of the Links, Offers or CPX or Client intellectual property, or (iii) any claim related to your Media, including but not limited to, the content contained on such Media (except for the Links).
CPX hereby agrees to indemnify, defend and hold harmless Affiliate and its subsidiaries, affiliates, partners, and their respective directors, officers, employees, owners and agents against any and all claims, actions, demands, liabilities, losses, damages, judgments, settlements, costs, and expenses (including reasonable attorneys' fees and costs) based on a claim that CPX is not authorized to provide you with the Links.
- Disclaimers
THE AFFILIATE PROGRAM AND LINKS, AND THE PRODUCTS AND SERVICES PROVIDED IN CONNECTION THEREWITH, ARE PROVIDED TO AFFILIATE "AS IS". EXCEPT AS EXPRESSLY SET FORTH HEREIN, CPX EXPRESSLY DISCLAIMS ALL WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, INCLUDING BUT NOT LIMITED TO THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NONINFRINGEMENT, AND ANY WARRANTIES ARISING OUT OF COURSE OF DEALING, USAGE, OR TRADE. CPX DOES NOT WARRANT THAT THE AFFILIATE PROGRAM OR LINKS WILL MEET AFFILIATE'S SPECIFIC REQUIREMENTS OR THAT THE OPERATION OF THE AFFILIATE PROGRAM OR LINKS WILL BE COMPLETELY ERROR- FREE OR UNINTERRUPTED. CPX EXPRESSLY DISCLAIMS ANY LIABILITY FOR ANY ACT OR OMISSION OF A CLIENT OR THEIR PRODUCTS OR SERVICES. CPX DOES NOT GUARANTEE THAT AFFILIATE WILL EARN ANY SPECIFIC AMOUNT OF COMMISSIONS.
- Limitation of Liability
IN NO EVENT SHALL CPX BE LIABLE FOR ANY UNAVAILABILITY OR INOPERABILITY OF THE LINKS, PROGRAM WEB SITES, TECHNICAL MALFUNCTION, COMPUTER ERROR, CORRUPTION OR LOSS OF INFORMATION, OR OTHER INJURY, DAMAGE OR DISRUPTION OF ANY KIND BEYOND THE REASONABLE CONTROL OF CPX. IN NO EVENT WILL CPX BE LIABLE FOR ANY INDIRECT, INCIDENTAL, CONSEQUENTIAL, PERSONAL INJURY / WRONGFUL DEATH, SPECIAL OR EXEMPLARY DAMAGES, INCLUDING BUT NOT LIMITED TO, LOSS OF PROFITS OR LOSS OF BUSINESS OPPORTUNITY, EVEN IF SUCH DAMAGES ARE FORESEEABLE AND WHETHER OR NOT CPX HAS BEEN ADVISED OF THE POSSIBILITY THEREOF. CPX'S CUMULATIVE LIABILITY TO AFFILIATE, FROM ALL CAUSES OF ACTION AND ALL THEORIES OF LIABILITY, WILL BE LIMITED TO AND WILL NOT EXCEED THE AMOUNTS PAID TO AFFILIATE BY CPX IN COMMISSIONS DURING THE THREE (3) MONTHS IMMEDIATELY PRIOR TO SUCH CLAIM.
- Non Circumvention
Affiliate hereby agrees that during the term of this Agreement, the Affiliate will not solicit a similar deal and/or agreement with CPX’s Clients nor contact any of the companies or brands CPX has worked for with the Affiliate for the purpose of circumventing. If such circumvention occurs CPX shall be entitled to any amounts due as compensation pursuant to this Agreement.
- Governing Law & Miscellaneous
This Agreement shall be governed by the Federal Laws of the United Arab of Emirates, Emirate of Dubai. Any Disputes arising out or from this Agreement shall be submitted exclusively to Dubai Courts. Affiliate shall be responsible for the payment of all attorneys fees and expenses incurred by CPX to enforce the terms of this Agreement. This Agreement contains the entire agreement between CPX and Affiliate with respect to the subject matter hereof, and supersedes all prior and/or contemporaneous agreements or understandings, written or oral. Affiliate agrees that CPX shall not be subject to or bound by any Affiliate insertion order or online terms and conditions that amend, conflict with or supplement this Agreement, regardless of whether CPX "clicks through" or otherwise indicates its acceptance thereof. Affiliate may not assign all or any part of this Agreement without CPX's prior written consent. CPX may assign this Agreement at any time with notice to Affiliate. This Agreement will be binding on and will inure to the benefit of the legal representatives, successors and valid assigns of the parties hereto. The provisions of Section 3, 4(b), 6, 7, 8, 12-15 and any accrued payment obligations shall survive the termination of this Agreement. Except as set forth in the "Modifications" section above, this Agreement may not be modified without the prior written consent of both parties. If any provision of this Agreement is held to be void, invalid or inoperative, the remaining provisions of this Agreement shall continue in effect and the invalid portion of any provision shall be deemed modified to the least degree necessary to remedy such invalidity while retaining the original intent of the parties. Each party to this Agreement is an independent contractor in relation to the other party with respect to all matters arising under this Agreement. Nothing herein shall be deemed to establish a partnership, joint venture, association or employment relationship between the parties. No course of dealing nor any delay in exercising any rights hereunder shall operate as a waiver of any such rights. No waiver of any default or breach shall be deemed a continuing waiver or a waiver of any other breach or default.
By submitting an application to the Affiliate Program, you affirm and acknowledge that you have read this Agreement in its entirety and agree to be bound by all of its terms and conditions. If you do not wish to be bound by this Agreement, you should not submit an application to the Affiliate Program. If an individual is accessing this Agreement on behalf of a business entity, by doing so, such individual represents that they have the legal capacity and authority to bind such business entity to this Agreement. This Agreement was last revised on 11-08-2020
This CPX Advertiser Agreement ("Advertiser Agreement") governs the relationship between CPX a brand created by ITCAN FZ LLE ("CPX" and/or "we" and/or “cpx”) and the entity accepting these terms ("Advertiser"), whereby Advertiser may obtain access to registered third party partners ("Partners") and publishers ("Publishers"), and related technology and software ("Ad Server"), to market customized advertisements and links provided by Advertiser and/or CPX ("Ads," as further defined below). The CPX, as well as the services provided by CPX in connection therewith (collectively "Services"), are further described in the Insertion Order ("IO") incorporated herein by reference (the IO, together with this Advertiser Agreement, the "Agreement"). The terms of the IO shall supersede all contrary terms set forth in this Advertiser Agreement, unless expressly set forth to the contrary. In any instance where Advertiser is an agency entering into the Agreement on behalf of a client, any reference to "Advertiser" shall refer jointly to Advertiser as well as the applicable underlying client.
CPX/Services
In connection with the Services set forth in the Agreement, CPX shall undertake marketing campaigns with Advertiser (each an "Ad Campaign") whereby CPX will distribute Advertiser's proprietary advertising materials including, without limitation, banners, buttons, text-links, clicks, co-registrations, pop-ups, pop-unders, e-mail, graphic files and similar online media (collectively, "Advertiser Ads") and/or, where applicable, CPX Ads (as defined below) through the CPX either:
- on Publisher websites via the Ad Server for impressions-based Ad Campaigns ("CPM"); or
- by Partners via e-mail based marketing, search engine marketing, website based marketing and/or other online marketing means. In connection with such Ad Campaigns, Advertiser shall pay CPX commissions depending on including but not limited to the number of valid clicks(CPC), impressions(CPI), sales(CPS), orders (CPO), actions ("CPA"), applications and leads (CPL) ("Leads"), acquisitions (CPA), and/or such other compensable activities generated on behalf of Advertiser as set forth in the subject IO (collectively, "Actions"). The applicable Actions, the fees due to CPX for each Action and other applicable terms and conditions of the Ad Campaigns entered into hereunder shall be specified in each IO. CPX shall not be held liable or responsible for any actions or inactions of its Publishers or Partners.
Account
Upon the execution of the Agreement, Advertiser must register on the CPX website and create a unique, password-protected account ("Account"). Advertisers will be responsible for safeguarding and maintaining the confidentiality of its Account and associated password. Advertiser shall remain fully and solely responsible for any and all actions taken under Advertiser's Account , whether authorized by Advertiser or not. Advertisers must immediately notify CPX of any unauthorized use of Advertiser's Account. Advertiser is responsible for keeping its Account information current, complete and accurate, and Advertiser acknowledges and agrees that CPX will have no responsibility or liability, directly or indirectly, for failure to deliver notices as a result of inaccurate Account information.
Ads
Unless stated otherwise in an IO, Advertiser shall develop all aspects of the Advertiser Ads, other than where the parties agree that CPX shall assist in the development of Ads . The parties understand and agree that Advertiser is the sole owner of any and all intellectual property rights associated with any Advertiser Ads; other than those portions that CPX prepares on Advertiser's behalf (such portions hereinafter referred to as, the "CPX Ads" and together with the Advertiser Ads, the "Ads"). The parties understand and agree that CPX is the sole owner of any and all intellectual property rights associated with the CPX Ads, other than Advertiser's trademarks , logos, copyrights and other pre-existing Advertiser intellectual property incorporated in the CPX Ads.
Under no circumstances shall CPX be authorized to use the Ads other than in connection with Advertiser's Ad Campaigns as set forth in the IO(s). Advertiser shall submit all Advertiser Ads to CPX for approval prior to the commencement of the subject Ad Campaign set forth in the applicable IO. After the applicable Ad has been approved by CPX, Advertiser shall not alter, modify or otherwise change the Ads, or any other Ads-related feature, in any manner whatsoever, without obtaining CPX's prior express written consent. Notwithstanding the foregoing, CPX shall have sole discretion with respect to the creation of the "subject" and "from" lines used in its e-mailing of any Ads.
CPX reserves the right, in its sole discretion and without liability, to:
- change any of its Ad Guidelines at any time; and
- reject, omit, exclude or terminate any Ad for any reason at any time, with subsequent notice to the Advertiser or Publisher, whether or not such Ad was previously acknowledged, accepted or published by CPX. Such reasons for rejection, omission or exclusion of Ads include, but are not limited to, CPX's determination, in its sole discretion, that the Ads, including the applicable products and/or services promoted by such Ads ("Advertiser Products"), and any website linked to from such Ads, are in violation of any applicable law, rule, regulation or other judicial or administrative order or where the content thereof may tend to bring disparagement, ridicule or scorn upon CPX or any of its Publishers and/or Partners.
Advertiser reserves the right to reject, omit, exclude, terminate or request a change to the Ads at any time and CPX shall, subject to the provisions set forth herein, comply with such request as soon as practical but in no event later than three (3) business days after its receipt thereof. Advertiser may cancel or suspend a CPM-based Ad Campaign, or an Ad associated with such a CPM-based Ad Campaign, effective within approximately twenty-four (24) business hours of CPX's receipt of Advertiser's cancellation notice, which Advertiser can deliver by logging into its Account and following the instructions on the applicable menu.
Placement
The positioning, placement, frequency and other editorial decisions related to Ads shall be made by CPX and/or its Partners and Publishers, as applicable, in their respective sole discretion. The applicable IO may set forth the particular place(s) where Ads may appear and/or be distributed. Advertiser agrees that in a case where no points of placement or distributions are set forth in the applicable IO or, in cases where "Run of Partner Network" or similar designation is specified in the applicable IO, the Ads may appear at any point of placement and/or distribution that CPX and/or its Partners and Publishers may determine, in their respective sole discretion.
Ad Codes
Unless otherwise stated in writing by CPX, each Ad used by CPX in connection with an Ad Campaign must include, in unaltered form, the special transaction tracking computer code provided by or to CPX ("Ad Codes"). Advertisers will not knowingly modify, circumvent, impair, disable or otherwise interfere with any Ad Codes and/or other technology and/or methodology required or made available by CPX to be used in connection with any and all Ads. All determinations made by CPX in connection with the Ads, Actions and any associated fees invoiced to Advertiser shall be final and binding on Advertiser. Notwithstanding the foregoing, CPX's Services do not involve investigating or resolving any claim or dispute involving Advertiser and any Publisher, Partner or other third party.
E-mail Marketing
The following terms apply to all Ad Campaigns transmitted via e-mail by CPX's Partners and Publishers on behalf of Advertiser. Advertiser will ensure that any and all e-mail based Ads:
- shall comply with all applicable laws including, but not limited to, the CAN-SPAM Act of 2003 ("CAN-SPAM") and any and all Federal Trade Commission implementing regulations;
- must not infringe, misappropriate or otherwise violate any copyright, patent, trademark, trade secret or other similar intellectual property right, or otherwise violate or breach any duty toward, or rights of, any person or entity including, without limitation, rights of privacy and publicity; and
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must not result in any consumer fraud, product liability or breach of contract to which Advertiser is a party or cause injury to any third party. Advertiser shall cause a valid physical postal address for Advertiser to appear in each e-mail Ad, along with a functioning unsubscribe link (such unsubscribe link must remain active for at least thirty (30) days after e-mail delivery).
Payments
The rates for Actions shall be set forth in the applicable IO(s). Unless otherwise set forth in the applicable IO, (i) CPX will invoice Advertiser monthly, and (ii) payment will be due to CPX within thirty (30) days of the date appearing on each invoice. If payment is not made in a timely manner, CPX may, at its option, immediately terminate the Agreement and/or any applicable IO(s). Interest will accrue on any past due amounts at the rate equal to the lesser of one and one half percent (1.5%) per year or the maximum amount permitted by law. In addition, Advertiser shall be liable to CPX for all attorneys' fees and other costs of collection incurred in collecting such unpaid amounts. Advertiser agrees and acknowledges that it shall be fully responsible for any and all taxes, whether state or local, and related fees, costs and penalties incurred by CPX and/or any of its Publishers or Partners.
Leads/CPA/Unaccepted Actions
In connection with Leads and CPA-based Ad Campaigns, Advertiser will pay CPX for all Actions generated; provided, however, that Advertiser shall have no obligation to pay for any Lead/CPA-based Action that:
- it rejects within five (5) days of its receipt thereof; and
- both parties determine is not a Valid Action (as defined below). Where CPX determines that such Action is a Valid Action, Advertiser must pay for the same. A "Valid Action" means an individual person that:
- is not a computer generated user, such as a robot, spider, computer script or other automated, artificial or fraudulent method designed to appear like an individual, real live person;
- in the case of CPA-based Campaign, is a valid sale that is not fraudulent, cancelled, charged back or otherwise nullified;
-
and
in the case of Leads-based Campaigns, has submitted information that meets all of Advertiser's criteria as set forth in the applicable IO. The data associated with any and all Lead/CPA-based Actions ("Action Data") that are not both accepted and paid for by Advertiser shall be deemed the Confidential Information of CPX, subject to any and all restrictions set forth herein ("Unaccepted Action Data"). Upon Advertiser's acceptance of a Lead/CPA-based Action (and payment to CPX therefore in accordance with payment terms set forth herein and in the applicable IO), CPX shall grant to Advertiser joint ownership and the full right to use such Action Data. Where Advertiser does not accept Leads/CPA-based Actions, where Advertiser fails to make payments for same in accordance with the payment terms herein and in the applicable IO and/or where such Leads/CPA-based Actions are later determined not to be Valid Actions, Advertiser shall have no rights in and to such Action Data, and such Action Data shall be considered and treated as Unaccepted Action Data.
Without limiting the generality of the confidentiality obligations set forth herein, Advertiser agrees that it:
- will not transfer, export, display, forward or otherwise share information contained in the Unaccepted Action Data to/with any third party;
- will not use the information contained in the Unaccepted Action Data on its own behalf in any manner not expressly authorized by CPX;
- will not use the information contained in the Unaccepted Action Data to create any derivative product;
- will not publicly display the information contained in the Unaccepted Action Data on the Internet; and
- will notify CPX as soon as it learns of any actual or suspected unauthorized use of or access to the information contained in the Unaccepted Action Data and provide reasonable assistance to CPX in the investigation and prosecution of any such unauthorized use or disclosure.
Term/Termination
The Agreement shall continue until terminated. Each IO shall continue for the term set forth the IO. Either party may terminate the Agreement and/or any IO at any time with five (5) business days' prior written notice. Upon termination or expiration of the Agreement for any reason:
- Advertiser will pay CPX all amounts then due and owing as of the termination date within thirty (30) days as set forth uder this Advertiser Agreement hereinabove;
- any and all licenses and rights granted to either party in connection with the Agreement shall immediately cease and terminate;
-
and
any and all Confidential Information or proprietary information of either party that is in the other party's possession or control must be immediately returned or destroyed.
Notwithstanding any termination of the Agreement, any provisions of the Agreement that may reasonably be expected to survive termination of the Agreement, shall survive and remain in effect in accordance with their terms.
Warranty/Limitation of Liability
THE CPX AFFILIATE NETWORK, SERVICES, CPX AFFILIATE NETWORK ADS, ACTIONS AND AD CODES PROVIDED BY CPX AFFILIATE NETWORK UNDER THE AGREEMENT AND/OR ANY APPLICABLE IO ARE SUPPLIED ON AN "AS IS" AND "AS AVAILABLE" BASIS. TO THE FULLEST EXTENT OF THE LAW, CPX AFFILIATE NETWORK MAKES NO WARRANTIES (INCLUDING IMPLIED WARRANTIES OF PURPOSE AND NON-INFRINGEMENT), GUARANTEES, REPRESENTATIONS, EXPRESS, IMPLIED, ORAL OR OTHERWISE. WITHOUT LIMITING THE GENERALITY OF THE FOREGOING, CPX AFFILIATE NETWORK DOES NOT WARRANT OR GUARANTEE ACTIONS, CONVERSION RATES AND/OR RESPONSE RATES. THE CPX AFFILIATE NETWORK, SERVICES, CPX AFFILIATE NETWORK ADS, ACTIONS AND/OR AD CODES MAY CONTAIN BUGS, ERRORS, PROBLEMS OR OTHER LIMITATIONS. CPX AFFILIATE NETWORK HAS NO LIABILITY, WHATSOEVER TO ADVERTISER OR ANY THIRD PARTY FOR ANY OTHER PARTY'S SECURITY METHODS AND PRIVACY PROTECTION PROCEDURES, AND CPX AFFILIATE NETWORK DISCLAIMS ANY AND ALL WARRANTIES, EXPRESS AND IMPLIED, THAT ANY OTHER PARTY'S SECURITY METHODS AND PRIVACY PROTECTION PROCEDURES WILL BE UNINTERRUPTED OR ERROR-FREE. CPX AFFILIATE NETWORK MAKES NO GUARANTEES, AND ACCEPTS NO RESULTING LIABILITY, FOR FAILURE TO MEET SCHEDULED DELIVERY DATES. IN NO EVENT SHALL CPX AFFILIATE NETWORK BE RESPONSIBLE FOR ANY CONSEQUENTIAL, SPECIAL, PUNITIVE OR OTHER INDIRECT DAMAGES INCLUDING, WITHOUT LIMITATION, LOST REVENUE OR PROFITS, EVEN IF CPX AFFILIATE NETWORK HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. CPX AFFILIATE NETWORK WILL NOT BE LIABLE, OR CONSIDERED IN BREACH OF THE AGREEMENT, ON ACCOUNT OF A DELAY OR FAILURE TO PERFORM UNDER THE AGREEMENT AND/OR ANY IO AS A RESULT OF CAUSES OR CONDITIONS THAT ARE BEYOND CPX AFFILIATE NETWORK'S CONTROL. NOTWITHSTANDING ANYTHING CONTAINED HEREIN TO THE CONTRARY, CPX AFFILIATE NETWORK'S LIABILITY UNDER ANY CAUSE OF ACTION SHALL BE LIMITED TO THE AMOUNTS PAID TO CPX AFFILIATE NETWORK BY ADVERTISER DURING THE PRIOR SIX (6) MONTH PERIOD PURSUANT TO THE AGREEMENT. CPX AFFILIATE NETWORK SHALL NOT BE HELD LIABLE OR RESPONSIBLE FOR ANY ACTIONS OR INACTIONS OF PUBLISHERS AND/OR AFFILIATES.
Representation and Warranties
The parties agree to the terms in the General Data Protection Regulation Data Processing Addendum, which is incorporated into this Agreement.
Advertiser represents and warrants that:
- it has the power and authority to enter into and perform its obligations under the Agreement;
- at all times, the Ads (and their transmission), the Advertiser Products, any Advertiser website linked to from the Ads (collectively, the “Advertiser Materials”) and Advertiser itself will comply with all applicable foreign, federal, state or local laws, rules, regulations and ordinances including, without limitation, the Gramm-Leach Bliley Act, the Fair Credit Reporting Act, the Federal Trade Commission Act, CAN-SPAM, the Telephone Consumer Protection Act, the Fair Debt Collection Practices Act, the Federal Communications Act, and all rules and regulations promulgated under any of the foregoing, as well as all applicable state laws including, without limitation, the California Financial Privacy Act and the Vermont Consumer Protection Act, and all rules and regulations promulgated under such state laws (collectively, "Laws");
-
it owns and/or has any and all rights to permit the use of the Advertiser Ads and, where approved, CPX Ads, by CPX, its Publishers and Partners, as contemplated by the Agreement;
-
at all times, the Advertiser Materials and Advertiser itself will not violate any applicable rights of any third party including, but not limited to, infringement or misappropriation of any copyright, patent, trademark, trade secret or other proprietary, property or other intellectual property right;
-
it will not disable "back" browser functionality to prohibit end-users from returning to the website from which the Ad was selected, if applicable;
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Advertiser has a reasonable basis for any and all claims made within the Ads and possesses appropriate documentation to substantiate such claims;
-
for CPA and Leads Campaigns, the Ads, and/or the landing page from each Ad where an Action is completed (for example, Advertiser's website page where an end-user is directed when such end-user clicks on the Ad, fills in a registration form or takes a similar action in connection with the Ad) contains a prominent link to Advertiser's privacy policy, which policy provides, at a minimum, adequate notice, disclosure and choices to end users regarding Advertiser's use, collection and disclosure of their personal information;
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Advertiser shall fulfill all commitments made in the Ads;
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no Ad is targeted to end-users under the age of eighteen (18);
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prior to loading any computer program onto an individual's computer including, without limitation, programs commonly referred to as adware and/or spyware, and cookies, Advertiser shall provide clear and conspicuous notice to, and shall obtain the express consent of, such individual to install such computer program and/or cookies;
-
the Ads, Advertiser Products, any Advertiser website linked to from the Ads do not and will not:
- contain any misrepresentations or content that is defamatory;
- contain content that is violent, obscene, offensive, including content that contains nudity or implied nudity or content that is morally or ethically offensive or sexually suggestive;
- promote or support gambling or sweepstakes or contests; or
-
contain any "worm," "virus" or other device that could impair or injure any person or entity;
- Advertiser is not, nor is Advertiser acting on behalf of any person or entity that is, prohibited from engaging in transactions with U.S. citizens, nationals or entities under applicable U.S. law and regulation including, but not limited to, regulations issued by the U.S. Office of Foreign Assets Control ("OFAC"); and
- Advertiser is not, nor is Advertiser acting on behalf of any person or entity that is, a Specially Designated National ("SDN"), as OFAC may so designate from time to time.
Indemnification
Advertiser shall irrevocably defend, indemnify and hold CPX, its Publishers, Partners and each of their respective employees, officers, directors, members, managers, shareholders, contractors and agents harmless from and against any and all liability, loss, damage or expense (including, without limitation, reasonable attorneys' fees, costs and expenses) arising out of or related to any allegation, claim or cause of action, involving:
- Advertiser's breach of the Agreement, any and all applicable IO(s) or any representation or warranty contained therein;
- the Ads, Advertiser Products and/or Advertiser websites; and/or
-
any claim that CPX is obligated to pay any taxes in connection with Advertiser's participation hereunder.
Confidentiality
For purposes of the Agreement, "Confidential Information" shall mean all data and information, of a confidential nature or otherwise, disclosed during the term of the Agreement by one party ("Disclosing Party") to the other party ("Receiving Party"), as well as information that the Receiving Party knows or should know that the Disclosing Party regards as confidential including, but not limited to:
- a party's business plans, strategies, know how, marketing plans, suppliers, sources of materials, finances, business relationships, personally identifiable end-user information, pricing , technology, employees, trade secrets and other non-public or proprietary information whether written, oral, recorded on tapes or in any other media or format;
- the material terms of the Agreement and/or any associated IO(s);
-
with respect to CPX, the Unaccepted Action Data and suppression lists; and
-
any information marked or designated by the Disclosing Party as confidential.
The Receiving Party agrees to hold all Confidential Information in trust and confidence and, except as may be authorized by the Disclosing Party in writing, shall not use such Confidential Information for any purpose other than as expressly set forth in the Agreement or disclose any Confidential Information to any person, company or entity, except to those of its employees and professional advisers:
- who need to know such information in order for the Receiving Party to perform its obligations hereunder; and
- who have entered into a confidentiality agreement with the Receiving Party with terms at least as restrictive as those set forth herein.
Confidential information shall not include any information that the Receiving Party can verify with substantial proof that:
- is generally available to or known to the public through no wrongful act of the receiving party;
- was independently developed by the Receiving Party without the use of Confidential Information; or
-
was disclosed to the Receiving Party by a third party legally in possession of such Confidential Information and under no obligation of confidentiality to the Disclosing Party.
The Receiving Party agrees that monetary damages for breach of confidentiality may not be adequate and that the disclosing party shall be further entitled to injunctive relief, without the requirement to post bond.
Non-Circumvention
Advertiser recognizes that CPX has proprietary relationships with its Publishers and Partners. Advertiser agrees not to circumvent CPX's relationship with such Publishers and Partners, or to otherwise solicit, purchase, contract for or obtain services similar to the Services performed by CPX hereunder from any Publisher and/or Partner that is known, or should reasonably be known, by Advertiser to have such a relationship with CPX, during the term of the Agreement. Notwithstanding the foregoing, to the extent that Advertiser can show that any such Publishers and Partners already provided such services to Advertiser prior to the date of the first IO executed by the parties, then Advertiser shall not be prohibited from continuing such relationship.
Advertiser agrees that monetary damages for its breach, or threatened breach, of this Section 14 will not be adequate and that CPX shall be entitled to:
- injunctive relief (including temporary and preliminary relief) without the requirement to post a bond; and
- any and all other remedies available to CPX at law or in equity.
Force Majeure
Other than with respect to payment obligations arising hereunder , neither party will be liable, or be considered to be in breach of this Agreement, on account of such party's delay or failure to perform as required under the terms of this Agreement as a result of any causes or conditions that are beyond such party's reasonable control and that such party is unable to overcome through the exercise of commercially reasonable diligence (a "Force Majeure Event"). If any such Force Majeure Event occurs including, without limitation, acts of God, fires, explosions, telecommunications, Internet or Partner Network failure, results of vandalism or computer hacking, storm or other natural occurrences, national emergencies, acts of terrorism, insurrections, riots, wars, strikes or other labor difficulties, or any act or omission of any other person or entity, the affected party will give the other party notice and will use commercially reasonable efforts to minimize the impact of any such event.
Miscellaneous
- Assignment. Advertiser may not assign, transfer or delegate any of its rights or obligations under the Agreement or any IO without the prior written consent of CPX, and any attempts to do so shall be null and void; provided, however, that either party may assign the Agreement, any IO or any portion hereof/thereof, to:
-
an acquirer of all or substantially all of such party's equity, business or assets;
-
a successor in interest whether by merger, reorganization or otherwise; or
-
any entity controlling or under common control with such party.
- Choice of Law/Venue. The Agreement shall be construed in accordance with and governed by the laws of the State of Washington. In the event that any suit, action or other legal proceeding shall be instituted against either party in connection with the Agreement, each hereby submits to a court of competent jurisdiction located in King County, Washington, and further agrees to comply with all the requirements necessary to give such court jurisdiction.
- Modification. The Agreement, any exhibits attached hereto and any and all applicable IO(s) represent the complete and entire expression of the agreement between the parties, and shall supersede any and all other agreements, whether written or oral, between the parties. The Agreement, any exhibits attached hereto and any and all applicable IO(s) may be amended only by a written agreement executed by an authorized representative of each party. To the extent that anything in or associated with any IO is in conflict or inconsistent with the Agreement, the IO shall take precedence. Notwithstanding the foregoing CPX may modify any of the terms and conditions of this Agreement at any time by providing Advertiser with a notification by email. The changes will become effective ten (10) business days after such notice. If the modifications are unacceptable to Advertiser, Advertiser may terminate this Agreement without penalty within such ten (10) business day period. Advertiser's continued use if the Services ten (10) business days after a change notice has been posted will constitute Advertiser's acceptance of such change.
- Non-Waiver/Severability. No waiver of any breach of any provision of the Agreement shall constitute a waiver of any prior, concurrent or subsequent breach of the same or any other provisions hereof, and no waiver shall be effective unless made in writing and signed by an authorized representative of the waiving party. If any provision contained in the Agreement is determined to be invalid, illegal or unenforceable in any respect under any applicable law, then such provision will be severed and replaced with a new provision that most closely reflects the real intention of the parties, and the remaining provisions of the Agreement will remain in full force and effect.
- Relationship of the Parties. The parties hereto are independent contractors. There is no relationship of partnership, agency, employment, franchise or joint venture between the parties. Neither party has the authority to bind the other, or incur any obligation on its behalf; provided, however, that CPX acts as a limited agent of Advertiser for the sole purpose of performing the Services set forth in applicable IO(s).
IN WITNESS WHEREOF, CPX and Advertiser have caused this Advertiser Agreement to be executed by their duly authorized representatives.